Features
One space to build Living AI Personas
from your customer segments
Personæ turns scattered customer data into Living AI Personas that literally embody your target customers.
Why teams choose Personæ
- ✓One shared customer language across Product, Marketing & Sales
- ✓Make faster decisions with customer reasoning, not assumptions
- ✓De-risk product and go-to-market decisions before you ship
- ✓Stay aligned with evolving customer reality through continuous data
of startup failures are due to no market need — the symptom of not truly knowing your customer.
CB Insights
Everything you need, nothing you don't
A complete platform for customer intelligence — from raw data to actionable insights.
Persona Creator
Build Living AI Personas from real data or from scratch. Import interview transcripts, surveys, CRM data, or define your segment manually. Our AI enriches and structures everything into a coherent, queryable persona.
Memories
Ingest continuous data so your personas learn and adapt over time. Feed your personas with new research, customer feedback, and market signals. They evolve as your customers evolve.
Interviews
Ask. Test. Co-design. All in one interactive conversation. Run structured or free-form interviews with your AI personas. Simulate focus groups, A/B test messages, or co-create solutions.
Insights
Get customer reasoning and actionable key learnings automatically. Every interview surfaces structured insights: what your customers care about, what they object to, and what would make them adopt your product.
Workspaces & Projects
Organize your work by product, team, market or industry. Keep multiple personas, interview sessions, and insights organized in dedicated workspaces. Collaborate with your team in one shared environment.
Connectors
Coming soonConnect your tools to empower your personas. Sync data from your existing research tools, CRMs, and analytics platforms. And contextually activate your personas. Coming soon.
Built on solid foundations
AI-Powered Engine
State-of-the-art AI to simulate, generate, and analyze customer reasoning at scale.
Secure by Default
Your data stays private and encrypted. We are committed to ethical, respectful AI.
Scalable by Design
From solo practitioners to enterprise teams — Personæ grows with your needs.
Ready to meet your Living AI Personas?
Start for free or book a demo to see Personæ in action.
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